e-learning training : The SWOT analysis
- The pitfalls to avoid.
- Identifying the key success factors in your market.
- Assessing the strategic capacity of the company.
- From analysis to recommendations using the SWOT matrix.
Concretely, you will be able to:
- Formalise the marketing analysis using the SWOT matrix.
- Perform internal and external analyses.
- Make the right decisions.
- Managers and other non-marketing professionals.
- Marketing specialists who want to review their basics.
Completion of the module: The marketing process.
The objectives of the E-Learning program
- To perform an analysis of the situation and position your company or product on the market.
- Numerous exercises for faster assimilation. Operational view of the SWOT matrix.