objective
To identify your contribution as a manager to developing customer loyalty.
target audience
All managers of teams involved in customer contact and/or customer services.
IN CONCRETE TERMS, YOU WILL BE ABLE TO...
- Identify the direct and/or indirect ways in which your team contributes to customer enthusiasm.
- Measure your level of involvement in developing customer loyalty.
- Identify the managerial actions you can take to help develop customer loyalty.
Programme
- Drawing the links between your team's work and customer satisfaction.
- Defining the attitudes of the customer-focused manager.
- Three levers for developing the customer focus of your staff.
HIGHLIGHTS
- Situating the contribution that your team makes to customer satisfaction.
- The concrete vision of the customer-focused approach.
- Self-assessment of your own management.
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