Distance learning module
 
M116 | Duration : 30 mn

Negotiation for non-sales managers

objective
To master the key principles and techniques of negotiation in order to succeed when faced with a customer.
target audience
All professionals working alongside or for a salesperson/negotiator, or who want to move into a field sales role.
IN CONCRETE TERMS, YOU WILL BE ABLE TO...
- Understand and make use of the power relationships that govern a negotiation.
- Prepare all the tools you need to manage a negotiation.
- Work within the rules that govern negotiation.
- Protect your interests and those of your company.
- Maintain a win/win relationship with the people you talk to.
Programme
- Re-establishing the balance of power with your customer.
- Having the courage to put forward an initial high offer.
- Focusing on arguments instead of concessions.
- Asking for counterparts.
HIGHLIGHTS
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