e-learning training : Marketing & Innovation

 
Distance learning module
 
M024 | Duration : 30 mn

Five steps to generating website traffic

objective
To generate traffic on your website quickly and in the correct manner.
target audience
All marketing specialists (webmasters, product managers, etc).
All professionals in charge of managing a website.
IN CONCRETE TERMS, YOU WILL BE ABLE TO...
- Master the vocabulary of web marketing.
- Optimise your site and key words to improve your positioning and buy the most relevant key words.
- Organise effective marketing operations.
- Analyse your results and make the necessary adjustments.
Programme
- Optimising your natural positioning.
- Investing wisely in paid positioning.
- Communicating more effectively through online advertising.
- Running an effective e-mailing campaign.
- Using web statistics to improve customer satisfaction.
HIGHLIGHTS
The tips that are easy to use and can be applied instantly.
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