e-learning training : Commercial

 
Distance learning module
 
M110 | Duration : 30 mn

Background to commercial negotiations

objective
To understand commercial negotiation and the skills required.
target audience
Sales Managers.
Sales Directors.
Business Managers.
IN CONCRETE TERMS, YOU WILL BE ABLE TO...
- Distinguish between sales and negotiation.
- Define the concept of commercial negotiation.
Programme
- Differences between selling and negotiating.
- Positioning yourself in the negotiation context.
- Understand buyers better to negotiate better.
HIGHLIGHTS
Introductory module on the commercial negotiation framework.
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